AWARDS
Cannes Lions
Gold – Red Tomato, Pizza button (Mobile)
Silver – IKEA, Human Catalogue (Entertainment)
Silver – Red Tomato, Pizza button (Best UX)
Bronze – IKEA, Human Catalogue (Social Media)
Bronze – Maxis, Smart Sentry (Mobile)
Bronze – Red Tomato, Pizza button (Promo)
Bronze – Red Tomato, Pizza button (Media)
Bronze – IKEA, Resize-a-room
Titanium Shortlist – HK CleanUp, Face of Litter
Innovation Shortlist – HK CleanUp, Face of Litter
Shortlist – IKEA, Human Catalogue (Integrated)
Shortlist – IKEA, Human Catalogue (PR)
Shortlist – IKEA, Human Catalogue (Direct)
Shortlist – IKEA, Human Catalogue (Promo)
Shortlist – HK CleanUp, Face of Litter (Media)
Shortlist – AAC, House Hunter Test Drive (Promo)
Shortlist – AAC, House Hunter Test Drive (Media)
Shortlist – Red Tomato, Pizza button (Direct)
Shortlist – Red Tomato, Pizza button (Retail)
Shortlist – Red Tomato, Pizza button (Cyber)
Shortlist – Nissan, Test drive on command
Shortlist – Panadol, Heads Campaign
National Diploma – Fitness First, #Burn (Social Media)
National Diploma – Fitness First, #Burn (Mobile)
National Diploma – Fitness First, #Burn (Promo)
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One Show
Gold – IKEA, Human Catalogue (Social Media)
Gold – Red Tomato, Pizza button (Mobile)
Silver – Red Tomato, Pizza button (E-commerce)
Bronze – IKEA, Human Catalogue (Direct)
Bronze – Maxis, SOS Network (Intellectual Property)
Bronze – IKEA, Human Catalogue (Integrated Campaign)
Bronze – IKEA, Human Catalogue (Integrated Branding)
Merit – Maxis, SOS Network (Mobile)
Merit – Maxis, Smart Sentry
Merit – HK CleanUp, Face of Litter
Merit – Panadol, Heads Campaign
Merit – Red Tomato, Pizza button (Services)
SXSW Interactive
Best in Show – Red Tomato, Pizza button (Business)
D&AD
Bronze – IKEA, Human Catalogue (Integrated)
Bronze – IKEA, Human Catalogue (Direct/Digital)
Bronze – IKEA, Human Catalogue (PR)
Bronze – Maxis, SOS Network (White Pencil)
Bronze – HK CleanUp, Face of Litter (Data)
Bronze – HK CleanUp, Face of Litter (Digital)
Bronze – Red Tomato, Pizza button (Mobile)
Bronze – Red Tomato, Pizza button (Digital)
The Webby Awards
Webby Winner – IKEA, Human Catalogue (Social)
People's Voice – IKEA, Human Catalogue (Social)
Honoree – M150, Keyboard Warrior (Social)
Clios
Gold – Red Tomato, Pizza button (Mobile)
Gold – Red Tomato, Pizza button (Direct)
Silver – Red Tomato, Pizza button (UX)
Shortlist – Maxis, Smart Sentry
Shortlist – AAC, House Hunter Test Drive
Shortlist – Red Tomato, Pizza button (Media)
DMA Echo
Gold – Maxis, Smart Sentry (Direct Response)
Silver – Maxis, Smart Sentry (Creative Technology)
Bronze – Maxis, Smart Sentry (Mobile)
Dubai Lynx
Gold – IKEA, Resize-a-room
Gold – Volvo, Safe & Style (Integrated)
Gold – Chilis, Taste the Southwest
Silver – AAC, The House Hunter Test Drive
Silver – GE, Al Khairat Adventures
Silver – Nissan, Savvy with space
Silver – Nissan, Test drive on command
Silver – Berlitz, Rubiks cube
Silver – Panadol, Party
Silver – Panadol, Fire
Silver – Motorola, Zn5 Zoom
Silver – ACDelco, YES Campaign (Integrated)
Silver – Nivea, 24h Protection
Silver – Emirates Today, Page push
Bronze – Red Tomato, Pizza button (Media)
Bronze – Red Tomato, Pizza button (Direct)
Bronze – Gulf Scrabble, Battle Captcha (Media)
Bronze – Red Tomato, Pizza button (Digital)
Bronze – Red Tomato, Pizza button (Products)
Bronze – Red Tomato, Pizza button (Interactive)
Bronze – Nissan, Terrain
Bronze – Standard Chartered, My Majlis (Web)
Bronze – Exoto Tifosi, Grab your own
Bronze – DHL, Import Express
Bronze – Emirates Today, Heavy
Shortlist – Khaleej Times, Opinionated Banner
Shortlist – Gulf Scrabble, Captcha (Interactive)
Shortlist – Anayou, FunMakina
Shortlist – Standard Chartered, My Majlis (Apps)
Shortlist – Panadol, Tag your moment
Shortlist – Chili's, What's your flavor?
Shortlist – MBC 2, Horror
Shortlist – Tequila, Internet Predators
Spikes Asia
Silver – IKEA, Human Catalogue (Integrated)
Silver – IKEA, Human Catalogue (PR)
Bronze – IKEA, Human Catalogue (Brand Experience)
Bronze – IKEA, Human Catalogue (Direct)
Bronze – IKEA, Human Catalogue (Entertainment)
London International
Bronze – Red Tomato, Pizza button (Apps/Products)
Bronze – Red Tomato, Pizza button (Retail)
Finalist – Red Tomato, Pizza button (The NEW)
Finalist – Red Tomato, Pizza button (Digital)
Effies
Grand Prix – ACDelco, YES Campaign (Integrated)
Gold – INTI, #SPMSureSkor (Malaysia)
Silver – Maxis, Man Vs. Network (APAC Brand)
Silver – Maxis, Man Vs. Network (APAC IT/Telco)
Silver – Maxis, Man Vs. Network (Malaysia)
Silver – AAC, House Hunter Test Drive
Bronze – Volvo, Safe & Style (Integrated)
Shortlist – INTI, #SPMSureSkor (APAC)
Shortlist – Red Tomato, Pizza button (Mobile)
Shortlist – Red Tomato, Pizza button (Retail)
Shortlist – Nissan, Terrain
Shortlist – Standard Chartered, My Majlis
Shortlist – GE, Healthymagination (Product launch)
Shortlist – GE, Healthymagination (CSR)
Shortlist – Maxwell House, Trio Time
Caples Awards
Best in Show – Red Tomato, Pizza button
Gold – Red Tomato, Pizza button (Mobile)
Gold – Red Tomato, Pizza button (E-commerce)
Finalist – AAC, House Hunter Test Drive
Finalist – Red Tomato, Pizza button (Direct)
The Loeries
Silver – IKEA, Resize-a-room
Bronze – Emirates Today, Page push
Shortlist – Chilis, Taste the Southwest
Kancil Awards
Silver – Fitness First, #burn (Cyber)
Silver – Fitness First, #burn (Mobile)
Silver – Pizza Hut, Pizza Rescue (Cyber)
Silver – Pizza Hut, Pizza Rescue (Promo)
Silver – Pizza Hut, Pizza Rescue (Social)
Bronze – Fitness First, #burn (Direct)
Bronze – Fitness First, #burn (Promo)
Bronze – Fitness First, #burn (Media)
Bronze – Sunway Lagoon, Zombie (Direct)
Bronze – Pizza Hut, Pizza Rescue (Mobile)
Bronze – Pizza Hut, Pizza Rescue (Direct)
Merit – IBM, Traffic Forecast (Mobile)
Merit – IBM, Traffic Forecast (Cyber)
Merit – IBM, Traffic Forecast (Promo)
Merit – Sunway Lagoon, Zombie (Ambient)
Cristal Festival
Grand Prix – Red Tomato, Pizza button (Best in Show)
Gold – Red Tomato, Pizza button (Creative Technology)
MENA Cristal
Grand Prix – AAC, House Hunter Test Drive (Media)
Gold – Red Tomato, Pizza button (Tech Innovation)
Gold – Red Tomato, Pizza button (Digital)
Gold – Red Tomato, Pizza button (Promo)
Gold – AAC, House Hunter Test Drive (Interactive)
Gold – AAC, House Hunter Test Drive (Media)
Gold – ACDelco, YES Screensaver
Silver – Red Tomato, Pizza button (Media)
Silver – Nivea, 24h Protection
Bronze – Red Tomato, Pizza button (Innovation)
Shortlist – Panadol, Heads Party
Shortlist – Emirates Today, Heavy
AD Stars
Finalist – Maxis, Man Vs. Network (Entertainment)
Finalist – Maxis, Man Vs. Network (Interactive)
Finalist – Maxis, Man Vs. Network
Finalist – HK CleanUp, Face of Litter (Integrated)
Finalist – HK CleanUp, Face of Litter (Innovation)
Finalist – HK CleanUp, Face of Litter (Outdoor)
Finalist – HK CleanUp, Face of Litter (Public Services)
Finalist – HK CleanUp, Face of Litter (PR)
Others
ANDY Awards, Gold – IKEA, Human Catalogue
The SABRE Awards, Gold – GE Healthymagination
ADFest, Silver – HK CleanUp, Face of Litter (Digital)
ADFest, Bronze – HK CleanUp, Face of Litter (Outdoor)
Epica Awards, Bronze – Red Tomato, Pizza button
AMES, Shortlist – HK CleanUp, Face of Litter (Creative)
AMES, Shortlist – HK CleanUp, Face of Litter (Media)
AMES, Shortlist – HK CleanUp, Face of Litter (Social)
Ads of the world, Gold – IKEA, Resize-a-room
Ads of the world, Gold – Panadol Heads Campaign
Ads of the world, Gold – Red Tomato, Pizza button
Ads of the world, Silver – Berlitz, Rubiks Cube
Most Contagious 2012 – Red Tomato, Pizza button
Most Contagious 2014 – IBM, Traffic Forecast
Commarts, WebPick of the day – Nissan, Terrain
The FWA, Public Shortlist – Nissan, Terrain
Luerzer's Archive (3/2016) – Maxis, SOS Network
The Internet Awards, Best Retail – AAC, Juke Mission
The Internet Awards, Shortlist – Anayou, FunMakina
Disruption Awards 2012 – Red Tomato, Pizza button
Creativity-Online, Best – Red Tomato, Pizza button
Creativity-Online, Top 5 – Red Tomato, Pizza button
Mashable, Top 10 – AAC, House Hunter Test Drive
Trend Hunter, Top 20 – Red Tomato, Pizza button
Youtube, Most viewed: Film – Red Tomato
Youtube, Most viewed: How to – Red Tomato
KIND WORDS
David Dugan, Meta - VP Global Clients
“Rafa is a rare talent and was my close collaborator at Meta working on global clients. He was a trusted advisor to senior execs and brought vision to the table."
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Rapha Vasconcellos, Netflix - VP Creative
“Rafael is a creative leader with unique experiences and the drive to push for excellence in every campaign he works on."
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Sulin Lau, Maxis - Brand Director
"True story: we once asked for a telco network quality billboard and received a PR 'blind drifting' stunt that involved betting the lives of many journalists on my 4G network."​
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Till Homann, Ogilvy Dubai - CCO
"He helped the agency win its first digital creative awards. I recall Rafael also being the quiet hard worker, more action than words."
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Benjamin Joe, Meta - VP Southeast Asia
“Rafa demonstrated a unique balance in creative thinking and business acumen. Building scalable creative solutions that helped our biggest clients and agencies."
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Jerry Smith, Ogilvy APAC - CEO
"Rafael is an exceptional creative. He has the ability to understand complex issues and translate them into valuable outcomes that business and consumers can relate to."
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Adriana Peon, Decathlon - CEO
"Rafa is a strong & visionary creative leader. His extensive experience in multiple markets allow him to scale his work while also localizing key strategic levers."
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Kyo Seo, L'Oreal - Marketing Director
"He is a hard-to-find talent with strengths and experience in business and creativity and a great partner who creates synergy when working together."
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Gavin Simpson, Ogilvy Malaysia - CCO
"Raf is a quiet giant. Talented, unassuming and one of the nicest creative. Oppositely, Rafael’s ideas are always surprising. You never know what to expect."
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Theresa Ong, Meta - Head of Creative
"Don't let his quiet, unassuming disposition fool you. This man is laser sharp with business insights, and creative workarounds, to any challenge you have at hand."